Real Results · Real Customers
Every campaign below is a real L&B customer, a real budget, and a real result. No stock stories. Just what happens when the right message reaches the right neighborhood.
Featured Campaign · Real Estate
The challenge. Consistently beaten to listings by a competing agent in a neighborhood she had long considered her own.
The campaign. 2-card monthly EDDM: "The 5 Ingredients to Sell Your Home" and "When Is the Best Time to Sell?"
Read the full story →“I was losing listings in an area I've worked for years. After just two mailings, I got a listing, and I know this is only the start.”
Return on investment
1,046%
Every $1 spent returned $11.46.
Real Estate · Elizabeth, NJ
The challenge. Needed to reach homeowners with a listing-ready message before they chose another agent.
The campaign. EDDM to 6,054 homes — "What is my home worth in today's market?" free home-value offer.
The result. 1 listing secured; closed transaction generating $15,960 in commission.
Home Improvement · New Jersey
The challenge. Feast-or-famine lead flow; needed steady, controllable demand for high-ticket deck and outdoor-living projects.
The campaign. 12,500 oversized EDDM postcards; initial drop of 500 homes to outdoor-living homeowners.
The result. One deck build worth $46,730 within a week of resuming — with more leads still coming in.
Read the full story →“Stop the mailing—I can't handle all the new business coming in.”
Real Estate · Fanwood, NJ
The challenge. Build trust with seniors transitioning out of long-time homes before the first conversation.
The campaign. 3-card sequential EDDM to senior homeowners in Fanwood, positioning Pat as a trusted transition advisor.
The result. $25,000 in closed commissions from a niche, relationship-driven campaign.
HVAC · New Jersey · 5 towns
The challenge. Wanted to dominate the local service area against heavy competition and rising digital-ad costs.
The campaign. 160,000 EDDM postcards across all four seasons in 5 towns; half the cost shared via manufacturer co-op.
The result. Consistent high-volume inbound calls and an estimated 60% market share across 5 towns.
Education · Hunterdon County, NJ
The challenge. New academy needed a predictable enrollment lead source in a competitive private-education market.
The campaign. EDDM to 5,000 affluent, family-dense homes inviting families to explore enrollment.
The result. 10 inbound calls from qualified families actively exploring education options.
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*Average EDDM response rate per the ANA/DMA Response Rate Report. Individual results may vary by design, offer, and market.