Real Estate· EDDM Postcards

Bring in more new listing clients.

EDDM puts your name on every door in your target neighborhoods, consistently, every quarter. No list to buy. No addresses to manage. Just your postcard, delivered to every household in the neighborhoods you choose.

$8,250

CLOSED · TWO MAILINGS

$0.26

PER PIECE · USPS RATE

300+

ADDRESSES PER NEIGHBORHOOD

See EDDM pricing →

Since 1974 · Branchburg, NJ · Free review on every order

Real estate EDDM postcard front — the five ingredients that add up to your sale price
Free design review included
I was losing listings in an area I’ve worked for years. After just two mailings, I got a listing—and I know this is only the start.
TG

Terri Granholm

Coldwell Banker · Branchburg, NJ

1,046%

Return on $719.78

in postcards

How Agents Use It

Four campaigns that build market share.

QUARTERLY

Farm
Campaign

Own a neighborhood. Same streets, every quarter, until your name is the one people call.

MOST POPULAR

PER LISTING

Just Listed /
Just Sold

Turn every closing into a prospecting moment. Let the whole neighborhood know what the market is doing, and who sold it.

AFTER EVERY SALE

SEASONAL

Local Market
Report

Position yourself as the neighborhood expert. Median prices, days on market, what sold last quarter, delivered to every door.

BUILDS AUTHORITY

EVENT

Open House
Invite

Reach every door on the block before the weekend. Every neighbor becomes a potential buyer, seller, or referral source.

QUICK TURNAROUND

The Process

From picking your farm to postcards in mailboxes. Here's how it works.

1

Pick your farm neighborhoods

Use our interactive neighborhood selector. Search by ZIP, see neighborhoods on a map, and filter by household income. Each neighborhood shows the exact address count. You know your quantity before you order.

2

Choose your template

Start from a template built for real estate: Just Listed, Just Sold, Farm Campaign, Market Report, or upload your own design. Drop in your photo, contact info, and QR code directly in the browser.

3

We review, print, and bundle

Our team reviews every design before it goes to press, no extra charge. CMYK print on FSC® certified paper. We bundle by neighborhood and handle the USPS paperwork so you don't have to.

4

USPS delivers to every door

We drop your bundled postcards at your local post office. USPS delivers to every address in your chosen neighborhoods, typically 3–5 business days. 5-day print turnaround from approved file.

Plan for 8–10 business days from approved file to mailboxes: 5-day print + 3–5-day USPS delivery. Most agents submit on Monday and hit mailboxes the following week.

Transparent Pricing

What a campaign costs.

Print price plus USPS postage. That's it. No setup fees, no list fees, no hidden charges. Postage is $0.26 per piece, which is why EDDM works: it's the same rate whether you're mailing 500 pieces or 10,000.

  • Free campaign & design review on every order
  • USPS prep, paperwork, and bundling by neighborhood
  • Local USPS post office drop-off included
  • QR code tracking available on request

Postage is always separate and added at checkout, never baked into the print price.

PIECESPRINTPOSTAGEPER PIECETOTAL
500 pcs 1 neighborhood$300.00$130.00$0.860$430.00
1,000 pcs$355.00$260.00$0.615$615.00
2,500 pcs$648.00$650.00$0.519$1,298.00
5,000 pcs$1,124.00$1,300.00$0.485$2,424.00

Standard 6.25×9" · 14pt Gloss · Postage at $0.26/pc USPS EDDM Retail rate.

Full pricing table →
Brand AccountsFor brokerages and teams

Running a team?
Keep every agent on-brand.

Brand accounts let your agents customize approved templates, swapping in their own photo, name, and contact info, without ever touching the layout or compliance language. You control the brand. They run their farm.

  • Agents personalize; you approve before anything prints
  • Brokerage logo, disclaimer, and fair housing mark locked in place
  • Brokerage billing available for approved office programs — sign in or contact our team before checkout

Coldwell Banker, Somerset

6 Agents · Brand Account

Active
TG

Terri Granholm

Branchburg farm

Active
+

Invite another agent...

+4 MORE

Real Estate Farming Campaign

Start your farm with a proven postcard.

Farming works when the same neighborhood sees your name again and again. EDDM delivers your postcard to every mailbox in the neighborhoods you pick, no list to buy. We print it, bundle it by neighborhood, file the USPS paperwork, and a senior marketing expert reviews it before it prints. Pick a template, make it yours, and we handle the rest.

5 Ingredients Farming real estate postcard template

5 Ingredients Farming

Recommended · start here

Customize this template →
Families in Transition real estate postcard template

Families in Transition

Customize this template →
Selling a Senior Home real estate postcard template

Selling a Senior Home

Customize this template →

Free · No Obligation

Not sure which neighborhoods to target?

Share a few details: your target neighborhoods, the type of listing you're going after, your budget. We'll tell you what a campaign could realistically do. A real review from a real person, not an automated quote.

Start Your Campaign →

A quick review, not a long sales call.

© 2026 L&B Printing, Inc. All rights reserved.

*Average EDDM response rate per the ANA/DMA Response Rate Report. Individual results may vary by design, offer, and market.

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Real Estate EDDM: Build Your Farm, Win Listings | L&B Printing