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Home Improvement · New Jersey
One deck job paid for the whole campaign six times over.
Stoak Renovation
The challenge
Feast-or-famine lead flow; needed steady, controllable demand for high-ticket deck and outdoor-living projects.
The campaign
12,500 oversized EDDM postcards; initial drop of 500 homes to outdoor-living homeowners.
The result
One deck build worth $46,730 within a week of resuming — with more leads still coming in.
“Stop the mailing—I can't handle all the new business coming in.”
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